Last week we saw countless smartphone companies jockeying for a moment in the spotlight, as they all struggled to get their products some attention at a crowded trade show. Of course, there comes a point where you get big enough that you don’t have to rely on some expo to get the public’s attention, and there are few companies out there that can say they’re as big as Microsoft. So even a week removed from CES, when Redmond comes strolling along with a couple new smartphones, we’re sitting up and taking notice. That’s just what the company’s doing today, revealing the Lumia 435 and Lumia 532.
The focus here is on value, and especially so for the Lumia 435, which Microsoft calls its most affordable Lumia to date. The 435 gets a four-inch WVGA display, 1GB of RAM, and runs a dual-core 1.2GHz Snapdragon 200. There’s 8GB of storage (with microSD expansion), a 2MP main camera, and a VGA front-facer. The handset will be available in both single and dual-SIM configurations, with prices starting down around 70 EUR.
The Lumia 532 (above) makes a few upgrades from the 435, but is still very much a budget model (with the hardware to match). It grabs a couple extra cores for its quad-core Snapdragon 200, and bumps its main camera up to 5MP, but we’re still looking at a four-inch WVGA screen, 1GB of RAM, and 8GB storage. Both the 532 and 435 are fueled by 1560mAh batteries. And like the 435, the 532 will come in both single and dual-SIM variants. Pricing’s a smidge higher, starting around 80 EUR.
Sales for the two phones will get started next month, as they descend on markets in Europe, Asia, Africa, and the Middle East.
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